Optimizely is a website experimentation platform that puts the power of CRO tests in your team’s hands through:
Optimizely is technology with a lot of features. To accurately capture all the information you need, and maximise the platform’s potential, you need proper implementation and setup.
Our testing specialists have clocked thousands of hours in the Optimizely Platform working on client projects.
As an Optimizely Partner and Australia’s market-leading CRO experts, Conversion Kings can teach your team how to make the most of this incredibly helpful testing and conversion tool.
Our Training Process sets out with the end in mind, having an account set up and ready to experiment with. While we embark on this setup journey, Conversion Kings will teach you the idiosyncrasies of the technology, and getting you to participate in the setup where relevant.
From there Conversion Kings assists in the setup of your first A/B tests and can remain a support partner into the future for any of the trickier experiments you are wanting to run.
Make sure your Optimizely platform is 100% experimentation-ready by ensuring your goals, pages, audiences and integrations are all set up ready for results from your first visitor.
Customise your training so all relevant team members become proficient in Optimizley’s testing software and know exactly how to support your program to achieve your testing outcomes.
The more you explore Optimizely, and become experienced and acquainted with your research program, the more questions you’ll have. We’re always here to help and support you in any capacity you need.
Training is generally 3 days. Ideally consecutive so that we are able to work on the setup of the platform to get you up and running. We understand time might be tricky to get so can be flexible if needed.
During the training, we will cover topics from your snippet and installation to tagging pages and events and creating your first test or personalisation. We will also show reporting and how to read and interpret the results.
The different topics each require slightly different skill sets. Installation and tagging, for instance, is more for developers, though adding goals would be for marketing.
We would recommend the relevant resources who will use the platform attend most topics so that you have an understanding of what each team member is doing in the platform.
Contact us at any point. We are happy to answer any questions you may have.
I Have Questions
Have any questions regarding Optimizely Training? Contact our Lead Developer, Ryan Lewis. He’ll be happy to help you.
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